Pricing
Discovery self-serve starts free. Sales-led tiers for multi-brand portfolios. Friction and Gravity are consultative engagements.
Self-serve
Card-based, click-through terms. Start today. No sales call required for self-serve tiers.
| Feature | Free Snapshot | Truth Monitor | Fix-It-For-You | Card-Try |
|---|---|---|---|---|
| Price | Free | $149/mo | $1,999 Year-1 | $7,500 (or $5,250 / 6 mo) |
| Signal depth | Top 3 | Top 5 | Full | Full |
| Competitor comparison | No | Top 5 | Top 5 | Full |
| Prescriptive recommendations | No | 1 per month (guided) | Full + fix artifacts | Full + fix artifacts |
| Trend history and alerts | No | Yes | Yes | Yes |
| Fix artifacts | No | No | Yes | Yes |
| Refresh cadence | One free snapshot | Weekly | Weekly | Weekly |
| Products tracked | 0 | Up to 5 | Up to 5 | Up to 10 |
| Team seats | 1 | 1 | 1 | 2 |
| Team walkthrough | No | No | No | 90 min |
| Start free | Join the waitlist | Join the waitlist | Book a diagnostic |
All self-serve tiers cover 1 brand entity. Fix-It-For-You includes a 12-month Truth Monitor. Card-Try includes a 6-month Truth Monitor and renews to $149/mo Truth Monitor or upgrade to Core.
Find your tier
Answer four questions. We will tell you which tier fits and what it costs. Competitors surface organically in every report, so no competitor brand tracking is needed in most cases.
1 brand tracking = one brand, one product line, or one brand expression.
Example: Carter's Baby and Carter's Toddler each count as a separate brand tracking when positioning differs materially.
Category tracking is a separate brand tracking type that measures the market rather than your specific brand.
Default is 0. Competitors surface organically in your report without needing a dedicated tracking slot. Only add competitor trackings if you need a full diagnostic view of a specific competitor's position.
Total brand trackings
1
Sales-led
Managed measurement for multi-brand portfolios. Full depth and PDF/CSV export on every tier. Annual contract.
Core
3 entities
$15,000/yr
or $1,750/mo / $10,500 / 6 mo
Scale
8 entities
$28,000/yr
or $3,267/mo / $19,600 / 6 mo
Growth
15 entities
$42,000/yr
or $4,900/mo / $29,400 / 6 mo
Enterprise
30+ entities, weekly cadence, priority queue, API access, custom legal. Add-ons available across all tiers at $3,000/yr per dimension.
The free Discovery score takes under a minute. For everything else, one conversation gets you to the right scope.